TAB ‘NO FAN LEFT BEHIND’
How do you promote an international sporting event that you’re not sponsoring and rally people around a national soccer team you can’t legally mention? Easy. Build a driving pub.
*It was not easy, it was a legal nightmare
OUR LIVE ACTION KEY VISUAL
Oh and a memorabilia wall featuring some of the ‘said international sporting event’s’ greatest moments in history. Including this year’s best performance off field The New Tab App. We worked with a 3D artist to develop these moments as memorabilia, updating the back ground as the event went on with other key moments.
